Content, Mindset, Side Hustles, Teacher Life
I recently had a conversation with a student I wanted to share. She had just finished the 5 Day Content Challenge and had a long list of blog post topics she wanted to write about. She was so excited about this list and was just about to enroll in Content Made Simple,...
Content, Productivity, Side Hustles, Teacher Life
When you make the decision to start a blog, podcast, or video show, you do so with the understanding that you’re committing to regularly create new content to share with your readers, listeners, or viewers. But sometimes the best laid plans… you know. We all have busy...
Business Growth, Content, Making Money, Planning, Side Hustles
When you’re a side hustler, creating content to grow your business is essential, but there may be a piece you’re missing to really get the biggest return on your investment. What is that missing piece? Purpose. Creating content purposefully means that not only does it...
Content, Crafting, Making Money, Side Hustles, Uncategorized
In the world of online marketing, a call to action is a common term that gets used in many different ways. But what is a call to action, and how can you use one (or more) to grow your side hustle? Let’s dig in! What is a Call to Action A call to action, often called a...
Business Growth, Content, Mindset, Planning, Side Hustles, Starting Out, Uncategorized
What is a niche? My favorite definition: A niche market is a subset of a larger market defined by its unique needs, preferences, and identity. – Kitty Shark Creative It’s the thing you do, in the way you do it, and for whom. There’s also some confusion about how...
Content, Planning, Side Hustles, Starting Out
Ideal Customer Avatar (ICA) is a phrase that’s been used in marketing seemingly forever. Sometimes it’s replaced with buyer persona, marketing persona, or customer profile, but it all comes down to one essential idea; Who is your perfect customer? There are a number...
Business Growth, Content, Side Hustles
When content marketing is part of your business strategy, it’s important that you stay focused on the ideas, resources, and processes that are going to be most relevant (and helpful) to your audience. That’s also what will be most helpful in growing your influence and...
Content, Side Hustles, Starting Out
Sometimes even when you have great ideas for your content, it can be tough to come up with fresh ways to present it to your audience. You know you’ve got great ideas to share, but your format is getting a little… stale. Give your audience something new, or pick a few...
Content, Mindset, Productivity, Side Hustles, Teacher Life
Batching is a hot buzzword right now, and for good reason. It works! But it’s not very realistic for teachers – or anyone else with a full-time job – to manage. Batching is the practice of focusing on a single task for a designated block of time in order...
Content, Side Hustles, Starting Out
There are people who will tell you that blogs are dead. There are others who will say podcasts are just for nerds and YouTube is just for Justin Bieber wannabes and kids who play Minecraft while people watch. And those people would be wrong. Content marketing –...